Privacy Statement

Privacy Statement
This explains how and why we acquire and use your personal information in accordance with Regulation (EU) 2016/679, the General Data Protection Regulation (GDPR) and the Data Protection Act 2018

    We collect information about you

as part of your loan application and during the term of any agreement

  •  from you and from searches of Credit Reference Agencies (CRAs) and Fraud Prevention Agencies (FPAs) of their records relating to you and other people with whom you are linked financially, from public records, e.g. the electoral roll and third parties e.g. credit brokers where you have provided information to them and consented for it be passed to us
  • this includes your name, address, national insurance number, date of birth, contact details, marital status, employment information, credit record and records of your account.
    We use your information to:
  • make credit decisions about you, taking members of your household or others to whom you are linked financially into account
  • communicate with you by telephone, email, SMS, or post 
  • Manage your account, make collections and debt tracing
  • prevent fraud and money laundering
  • report to CRAs and FPAs
  • report to our regulator, the Financial Conduct Authority, where we are required to do so, This is to comply with our legal and regulatory obligations and fulfil our legitimate interests of promoting responsible lending, if you do not provide us with your information, we will not be able to lend to you.
    We may also use your information for other purposes where you have consented to this for example for surveys and research.

    We may share your information with:

  • third parties to which we transfer, charge or assign your agreement or which manage your loan or provide services for us
  • law enforcement agencies or regulatory bodies where we are required to do so by law
  • CRAs and FPAs to which we may report positive, delinquent and default data about your account(s) on a regular (minimum monthly) basis. This information may be supplied to other organisations which search your credit record.
    When CRAs receive a search from us they place a search “footprint” on your credit file whether or not the application proceeds. Records remain on file with CRAs and FPAs for 6 years after they are closed, whether your loan is settled by you or defaulted.
    More information about CRAs and how they use personal information is available at: https://www.experian.co.uk/legal/crain or you can contact the agencies below:

    We store your information:

  • Within the United Kingdom (UK)

We may transfer data outside of the UK but will ensure that before we do so, there is “adequate protection” in place to ensure the security of your data. 

    We Keep your Information:

Customers:

We will keep your personal information for as long as you’re a customer. After you stop being a customer, in most cases, we will keep your information for up to 6 years after the last time you interacted with us. We may keep your information for longer than 6 years if we cannot delete it for legal, regulatory, or technical reasons. We may also need to keep it to help support product recalls or safety notices. If we do, we will make sure that your privacy is protected and only use it for those purposes. We do not retain personal information in an identifiable format for longer than is necessary.

Job applicants:

If you are unsuccessful in your application, we will retain your application and any associated personal data on file for no longer than 12 months from the date it is received. After this period, the information will be securely deleted in accordance with our company retention policies. If you are successful in your application, your personal data will be retained as part of your employment record. We will retain these records for 6 years after your employment with us ends, after which they will be securely deleted in accordance with our company retention policies and applicable legal requirements.


    You have the right to:

  • access the information we hold about you
  • ask us to make any changes to your information to make sure it is accurate and up to date
  • ask us to stop or limit our use of or to delete your information
  • receive your information in a format that suits you
  • transfer your information to a third party
  • be told which CRAs we have used and obtain a copy of your file from CRAs.

   

   Contact

If you have a question, want to exercise your rights or make a complaint, please contact us on 01495 722333. 

Making a Complaint

If you would like to make a data protection complaint or
submit a subject access request, you can contact us using any of the methods
below:
Telephone: 01495 722 333
Email: admin@valleysfinance.ltd.uk
Post: Valleys Finance Ltd
98a Commercial Street
Tredegar
Gwent
NP22 3DW

You can also make a complaint to the information Commissioner’s Office, Wydiffe House, Water Lane, Wilmslow, Cheshire SK9 5AF Telephone 0303 123 1113

How will my complaint be handled?

We will:

  • Acknowledge receipt of your complaint within 30 days of receiving it;
  • Take appropriate steps to respond to your complaint promptly, including making any necessary enquiries and keeping you informed of progress; and
  • Advise you of the outcome of your complaint once our investigation has been completed
    You can also complaint to the Information Commissioner’s Office (ICO) here Make a complaint about how an organisation has used your personal information | ICO

    Can someone else make a complaint on my behalf?

Someone may make a complaint on behalf of you (e.g. a family member, solicitor, or other relevant not-for-profit organisation). If so, you must provide proof that you have authorised them to act on your behalf some examples are: 

  • an appropriate power of attorney; or
  • a signed letter of authority to say they are acting on your behalf.

 

If we are unsure whether a letter of authority is valid, we may contact you direct about your concerns.
If we have no evidence that a third party is authorised to act on your behalf, we will not investigate the complaint until we receive the appropriate authority. 

 Complaints Made Through Social Media
If you contact us or make a complaint through one of our social media channels, we will acknowledge and respond to your complaint as appropriate. To protect your privacy and personal data, we may ask you to continue the conversation through a more secure communication method, such as telephone, email, or post.
Any personal information provided to us through social media will be handled in accordance with this Privacy Policy. We will only use the information necessary to investigate and respond to your complaint and will retain records of the complaint in line with our retention policies and legal obligations.
Please do not post sensitive personal information, financial information, or special category personal data on public social media pages. Where such information is required to investigate a complaint, we will ask you to provide it through a secure channel.

 

 

 

 
 

Tracking & Advertising

We use tracking technologies like Meta Pixel (Facebook/Instagram), Google Ads tags, and Google Analytics (GA4) to improve your experience on our site and show relevant advertising.

These tools may collect:

  • Pages you visit and how you interact with our content
  • Device and browser information
  • Time spent on pages

Why we use this data:

  • To measure and improve our advertising campaigns
  • To show ads to people who have visited our website
  • To analyse website use and optimise content

Your choices:

  • You can manage or withdraw consent for marketing and tracking cookies via our cookie banner or browser settings
  • Some cookies are strictly necessary for the website to work and cannot be disabled

Learn more:

Cookies

Cookie Policy

Effective Date: 04-Dec-2024
Last Updated: 04-Dec-2024

 
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